PepsiCo is a multinational food and beverage firm in New York. Given its status, it’s fascinating to explore how it became one of the world's best companies.
In this article
Overview of PepsiCo
This article will analyze PepsiCo's three principles - mission, vision, and core values. However, before that, you can see where the company stands. You’ll get a more grounded reference as you review the company’s mission and vision statements.
| Aspect | Information |
| Founded | 1965 (merger of Pepsi-Cola and Frito-Lay) |
| Headquarters | Purchase, NY, USA |
| CEO | Ramon Laguarta |
| Annual revenue | US$91,854 million (2024) |
| Market cap | US$201.097 billion |
| Key products | Beverages (Pepsi, Mountain Dew, Gatorade), Snacks (Lay’s, Doritos, Cheetos), Packaged Foods (Quaker, Tropicana) |
| Latest Growth | 2.1% in Q2 2025 |
| Official Website | www.pepsico.com |
Mission Statement
The PepsiCo mission statement shows the determination to significantly impact everyone using differentiated products, especially its target market. The statement also reflects the company's ongoing efforts to unite its workforce, partners, and shareholders in growth.
The three essential components of its mission statements are as follows:
Improve Communities
One of PepsiCo's priorities is to nurture the overall welfare of the global communities by providing excellent products and services to everyone. PepsiCo acknowledges that adverse effects on the environment constitute an impact on communities.
Over the years, the firm has been recognized for initiating several sustainability projects due to its commitment to caring for communities.
Reasonable Prices
PepsiCo recognizes that customer satisfaction extends beyond providing the best-tasting food and beverages to its target market. The company implements a creative pricing technique to provide its clients with the best prices for each product.
PepsiCo also has promos and offers for specific brands.
Improve Health
You might have noticed that PepsiCo has expanded its product portfolio by introducing low-calorie drinks and cereals. This is because the company acknowledges the demands of its customers for healthy product options.
PepsiCo uses restorative raw materials like vegetables, fruits, and grains in its manufacturing process. This component of its mission statement has also been solidified by reducing added sugar, saturated fats, and sodium.
Vision Statement
The company's vision statement is defined through its key goals, objectives, and long-term purpose. PepsiCo formulates its vision statement, aiming to provide quality financial performance over time.
It also aims to incorporate sustainability into its business processes, policies, and strategies, thereby solidifying its mark in the community and making a positive contribution to the environment.
The following elements are evident in the PepsiCo vision statement:
Being a Global Market Leader
PepsiCo launched its brand in the United States but has expanded globally, with various subsidiaries. All this growth and expansion can be attributed to the company's goal to cement leadership in the industry on a global scale.
They partner with highly-experienced individuals who have greatly influenced how brands and businesses perform in the industry.
Leaving a Positive Market Impact
PepsiCo justifies its vision to make a positive impact through expanding its product portfolio and strengthening its international businesses. Also, the company leaves a good influence on farming practices.
Core Values
PepsiCo is a global company that aspires to excellence economically and socially by upholding various values, including sustained growth, trust, responsibility, and empowering people. These values reflect what the firm wants to become.
The willingness to nurture sustained growth remains to be PepsiCo's priority. This core value directly relates to the attention they give to employee empowerment for their workforce and customers.
Ideally, PepsiCo sees this as a win-win situation that ensures all needs are met in any given circumstance. PepsiCo's promotions of engagement and diversity components add to the company's efforts to enhance commitment with its customers and other clients worldwide.
How To Make a PepsiCo Mission and Vision Statement Analysis Mind Map
Now that you know about PepsiCo’s mission and vision statements, it’s time to analyze them through mind maps. This way, you can take an inspiration or two, especially if you’re looking for a model company to base your brand’s Mission and Vision.
Or, if you’re looking to study PepsiCo’s practices for your school as a case study, mind maps may also work great. These are easy to present or use as notes.
So, in the end, not only will you have something to share with the class, you’ll also have something to review.
Use a Professional Mind Map Maker
It’s best to use Wondershare EdrawMind. It’s a powerful tool that you can use to create mind maps from scratch, from templates, or with the help of AI. Not only that, but you can transform these mind maps into PowerPoints.
Thus, you can easily rely on EdrawMind for whatever visual purpose you need. With over 210 diagrams, you’re not limited to mind maps. You can even make SWOT matrix diagrams related to PepsiCo if you want.
The possibilities are endless with the help of such a powerful brainstorming and notetaking tool like Wondershare EdrawMind.
Steps To Make a Mission and Vision Statement Analysis
Enough with the introductions. Now, get into the nitty-gritty and make your own PepsiCo mission and vision statement analysis mind map. Regardless of whether you use EdrawMind or not, here are the basic steps to make one:
Step 1
Start by adding your central node. Label it as “PepsiCo mission and vision statement analysis.”
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Step 2
Then, add your main branches. This should refer to: 1) Mission; 2) Vision; and 3) Core values.
Step 3
Afterwards, add the content or key points of the mission, vision, and core values. You can use our article as a reference or make your own analysis – that would be a lot better.
Step 4
Once done with the content, you can now design it. You can use different themes or colors that match the company’s design language or add images to enrich it.
Step 5
Lastly, export your mind map as a PDF, JPG, or any required file type supported by EdrawMind or the preferred tool.
Tips To Make a PepsiCo Mission and Vision Statement Analysis Mind Map
It doesn't end there once you learn how to make your PepsiCo mission and vision statement analysis mind map. If you’re planning to make mission and vision statement analyses for different companies, here are some tips that you can remember:
- Add the actual mission and vision statements. You didn’t include a copy of the mission and vision statement in the mind map above. While this is great for quick notetaking, you can add the actual statements in the map if you want to make it more accurate.
- Add color-coding or themes per branch. One way to design your mind maps is by using distinct color coding per branch. This makes it easier to navigate.
- Keep it concise. A common mistake when using mind maps is adding long paragraphs within a node. This is often a bad practice because it takes up unnecessary space and defeats the purpose of a mind map.
- Incorporate examples. You can also add examples aside from your simple analysis or keywords related to the mission and vision. This makes the mind map much more informative and forces you to break out of the corners of the actual text.
FAQ
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How does PepsiCo’s mission influence its product innovation?
As one of PepsiCo’s core missions is to promote health, it’s also positioning itself as a supplier of healthy food. For example, the Quaker Oats snacks are a healthy alternative to most of our sweet stuff. -
In what ways does PepsiCo integrate sustainability into its business goals?
PepsiCo is pushing for 100% recycled plastic bottles. Since it is one of the leading companies in the beverage industry, it’s just right that it leads the charge to a more eco-friendly future. This will help improve its image. -
What role do PepsiCo’s employees play in fulfilling its mission?
Employees contribute through innovation challenges and inclusive programs. For instance, PepsiCo’s Global Diversity and Engagement programs encourage employees to design initiatives that support community well-being.
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